Prepare to be tickled pink this month as The Peninsula Tokyo celebrates the tenth year of its epic Peninsula in Pink campaign – a global movement of breast cancer awareness – with an array of fun-filled and fundraising festivities.

The grandest and most impressive of all the October initiatives has got to be the hotel’s unmistakable exterior, blushing like a sakura blossom with a special illumination bathing the outside of the building in a delightful pink light. Or, venture inside to pick up an original pink pin, for sale at ¥500, which will go towards the Japan Association of Breast Cancer Screening and Keep A Breast Japan.

Better still, The Peninsula is offering an array of exclusive activities for the cause. Cha-ficionados will love the limited-edition Pink Afternoon Tea, set in the hotel’s plush Lobby. Toothsome tidbits – including warm scones with jam and clotted cream, as well as diet-derailing pastries and cakes – have been delicately crafted from seasonal ingredients, and perfectly paired with The Peninsula’s original black tea, or one of a selection of organic blends by Art of Tea.

Sweet tooth sated, why not treat yourself to a Pretty in Pink facial and body treatment? The Peninsula’s swoon-worthy Spa will be offering this one-off, 1h 50min head-to-toe pamper package, including an invigorating full-body scrub and mask, a zen-inducing aromatherapy body massage, and head rub by one of their acclaimed and highly-trained therapists. Or, if you want to treat a loved-one instead, gift certificates are also available for family and friends. Feeling good...never felt so good!

For more details of the Peninsula in Pink campaign see tokyo.peninsula.com

 

The Peninsula in Pink Afternoon Tea / ¥5,000 per person / 2.30-9pm daily / until 31 Oct (closed 24-26 Oct)

The Peninsula Spa / weekdays ¥37,000, weekends and holidays ¥41,000 / 1-31 Oct